AAA insurance
A brand synonymous with roadside service, AAA wanted to let people know that they were also an insurance provider. We created a new global campaign that gave new life to this trusted American brand.
I worked on creating print and OOH, digital and in-store experiences. The result is a more current look that speaks to a broader audience, making them insurance that's not just insurance.
Role: Art Direction, Illustration, and Motion Graphics.

Photoshoot for brand magazine ad
Still from in-store video
In-store touchscreen experience
Flagship store
Bilboard ad